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The Whats and Whys of IP Audits

An IP audit is a systematic examination and verification of a company’s intellectual property assets and an analysis of strengths and threats. A company’s IP assets may be invaluable. In 2017, Forbes identified Apple as the most valuable brand, with…

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Honoring Great American Inventor Lonnie G. Johnson

From the trademark protecting “Star Wars” merchandise to the patent protecting the repositionable adhesive on the Post-It® note, the legal protection of intellectual property drives innovation and fuels our economy. Today, as we pause to mark World Intellectual Property Day,…

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How to Respond to a DMCA Takedown Notice

So, you’ve received a Digital Millennium Copyright Act takedown notice. What do you do now? Any company with a website or a blog knows the power of content. Blog posts, photographs, videos, infographics and more are vital components of today’s…

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3 Ways a Competitor Can Legally Acquire Your Trade Secrets

Trade secrets are a form of intellectual property protection that are distinct from patents, with which they are often confused. A trade secret is any information that is known to you, but not to others, that gives you a commercial…

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Protecting Your Intellectual Property on the Web

By Bridget H. Labutta, Esq. Senator Ted Cruz of Texas made headlines earlier this year for a reason completely unrelated to his politics. Shortly after Cruz announced his candidacy for the next presidential election, the news media discovered that the…

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Panitch Schwarze commits the time to listen to and evaluate each client’s unique needs so we can advise on the best forms of IP protection.