Selling on Amazon is nearly ubiquitous, so it’s imperative to protect your brand – your trademark – across the platform. Amazon has made it easier to do so by overhauling its Brand Registry last year and creating, in their own words, “an accurate and trusted experience for customers.” As a brand owner, you must have a dual focus on strengthening and protecting your brand while also engaging and serving your customers. The Amazon Brand Registry supports this dual focus.
Two Commerce Square, 2001 Market Street, Suite 2800, Philadelphia, PA 19103 // Toll free 888-291-5676
Intellectual Property Law Knowledge Center
Posts Tagged ‘Amazon brand registry’
Topics
- USPTO Offers Additional Relief to Plant Patent Applicants Due to Pandemic
- Plant IP 101: Understand the various options so you can provide basic advice to clients in this complex area of IP law
- 2021 IP Trends: Global Patent Officials Must Decide Whether AI Can Be an Inventor for Purposes of Patent Protection
- As Cannabis Industry Moves Toward Full Legalization, IP Protection Becomes a Crucial Business Strategy
- Trademark Fee Increases